WHY IS WEB HOSTING IMPORTANT:

1. WHAT IS WEB HOSTING?

The impact that your website has on the general public is more viable than you may think. One of the reasons why you should keep your website up to date is because your website is an advertising medium for your business that has the potential of capturing the attention of a large number of people. Many people are visual, so you want to make sure that the presentation of your website helps to instill a sense of trustworthiness in those who view it.

2. IMPROVES SEARCH ENGINE RESULTS:

This is one of the most important reasons for keeping your website updated. Put simply, search engines like websites which change regularly and regard the ones with the most recent content as most relevant to web surfers. A lot of value is therefore placed on websites with fresh and unique content. Neglect your website and it’s sure to fall down in the search engine rankings.

3. MAKES YOUR COMPANY LOOK BUSY:

Is your last news item from 2011? If so, website visitors could be forgiven for thinking your company hasn’t done much since then; or even worse, for thinking it might have gone out of business. Let your customers know that your company evolves and has news to shout about each month; or even better, each week.

4. ATTRACTS NEW CUSTOMERS:

The more interesting your website content, the more likely people are to notice it and discuss it – perhaps on social media networks, on their own blogs or they might even link to it from their own company website. The more often you update your website with something interesting, the more likely this is to happen and the more likely your website is to get noticed.